San Francisco 

Taipei

Who We Are

Slug is an independent bike and outdoor brand. Built on connection and perspective, we create products and experiences that remind us movement doesn’t always mean Speed. In everything we do, we aim to create positive, lasting change for people, the planet, and culture.

Speed is Relative

Speed is so hyper-connected to bike culture. It is a core component of the act of cycling itself. But, speed is relative. It's open to interpretation. Our fast may be your slow, and your fast may be too fast for your own good.

 

Your speed is yours to own. Move at a pace that allows you to savor the experience of riding a bike and connect with nature. Remain curious about your environment instead of racing through it. What better way to challenge the concept of Speed in cycling than by embracing the identity of one of the slowest-moving creatures on Earth: The Mighty Slug?

 

After all, we make the Fastest Slugs on Earth.

San Francisco to Taipei

Slug was founded in San Francisco. We live here, we work here, and we ride here. We appreciate everything San Francisco and The Bay means to us and our riding. The Bay Area, its unique environments, the community, and its historical significance to biking are at the core of who we are.

 

We champion the everyday, not race day. We savor and enjoy the experience of riding, chatting, and resting on the trail, on the mountain, and in nature. There's more than one way to ride the trail. For us, spending as much time on the trail is the goal.